
John Pickeral
Executive Vice President & Chief Operating Officer
John Pickeral is Executive Vice President and Chief Operating Officer of Reliability, Inc. Based in New Jersey, he is a sales and business development executive who joined the organization in July 2025 as Vice President of Client Development at Maslow Media Group, the company's workforce solutions division.
His remit centers on deepening customer relationships, developing strategic partnerships, and expanding the company into additional markets and service lines. His career has been built on consultative sales, client development, revenue growth, relationship building, and sales team leadership.
Prior to Maslow Media Group, Mr. Pickeral was associated with Nineteen Eleven Solutions Inc. from June 2023 through June 2025, and has consulted for staffing firms on lead generation and sales strategy — work spanning staffing, business development, and go-to-market improvement.
He describes himself as a senior sales executive and growth architect, favoring consultative selling over transactional sales, client value creation, data-informed sales strategy, and small, consistent operational improvements. He builds team culture around honesty, accountability, empathy, and professional development, aligning individual growth plans with organizational objectives.
Mr. Pickeral holds a Bachelor of Science in Psychology. Outside the company, he is continuing the work his late wife started — an education-focused startup built around a gamified reading method intended to support children with dyslexia.









